Comments on: Only Stupid People Click Internet Ads

By: roflcopter

roflcopter — Thu, 29 Jul 2010 21:24:13 +0000

Smart people install AdblockPlus and don’t see ads.

By: sebatheepan

sebatheepan — Wed, 24 Feb 2010 20:08:58 +0000

you are almost right. i started a blog and put up adsense advertistments ..the clickk through rates are very low..there will be 150 viewers but no clicks..this shows that annoying ads made people to skip looking what is there.. some people block ads using adblock plus add on.. aged people and people who is very new to online reading may click them unknowingly.

i am a marketing student .i find it useful. as you are an experrt you can help up understand about marketing . in our student marketing blog

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http://www.loyolamarketing.info
thankyou

By: David Fallarme

David Fallarme — Thu, 08 Oct 2009 06:42:44 +0000

Bret, you and I are actually on the same page. The study cited in this article refers to the “old school” internet ads, which is to say, banners, popups, adsense, etc, where one of the ad’s objectives is to distract the user from the experience.

The ads you’re referring to are absolutely what we need more of…contextual items that are part of the experience. The user is engaged first, and then advertised to second.

By: Bret Bernhoft

Bret Bernhoft — Thu, 08 Oct 2009 05:48:55 +0000

Very interesting article, however, I would completely disagree with your notion that Generation Y does not respond to click ads. The idea that all click ads are made the same is silly. While it is true that a good portion of click ads are ineffective, Generation Y responds well to one key type of ad, that is contextual interactive “click ads”. These types of ads are not placed in places where people would try avoiding them, such as banners or coupons. These ads are part of the interaction with the website.

By clicking on these “ads” you are capable of delivering your information for a follow up at a later point. Every Facebook App, every iPhone App, each form and every contest is a click ad.

Sorry to say it but you might be wrong on this one.

By: I'm Brenda Whiteside

I'm Brenda Whiteside — Wed, 07 Oct 2009 15:35:49 +0000

Remember pop-ups? Fortunately a lot of those disappeared with some Web 2.0 solutions but they (and the nonsensical Youtube video splashes) just remind me of greasy used car salespeople and relentless telemarketers. I classify them all the same way. And the susceptible market is definitely the uneducated. Stupid? No. Just ignorant of the hidden agendas and scores of manipulative techniques the slimy advertisers and salespeople of our world employ.

I also think – and this is just paraphrasing the obvious – that the monkey slap-ads, etc, are strongly charged by accidental clicks as well. Your sharpshooter accuracy is a talent we should all aspire to acheive to put an end to these things once and for all!!