Articles in Generation Y Insights

That One’s Gonna Be My Profile Pic!

I always try to bring my camera on a night out. You never know what crazy pictures you’ll take.
After snapping a particularly good photo, I showed a friend my work on the preview screen on my camera. The next thing I heard:
Great pic! That’s profile-picture-worthy!
I’d heard this before, but never gave it much thought. However, [...]

Confessions of a Music Downloader

Let’s get the obvious economics out of the way. Buying an album = $20. Download = $0. Doesn’t take a math major to get figure that one out.
I was having a convo about P2P with a Gen X friend who can’t bring herself to download music. It’s just something she can’t do; whenever she considers [...]

How Celebrity Sex Tapes Are Affecting Generation Y

The celebrity gossip my parents grew up with talked about the love lives of their teen idols. The celebrity gossip Gen Y is hearing about involves sex tapes, paparazzi pictures and drug binges. What effect is this going to have?
Antonella Barba from American Idol, Disney’s Vanessa Hudgens and “Hannah Montana” Miley Cyrus. Celebrities designed to [...]

On Second Thought, Gen Y Is NOT Marketing Savvy

In your reading about Generation Y, you have undoubtedly seen piles and piles of publications and articles that proclaim this generation as marketing-savvy. I have also seen these articles; in fact, reading about my generation inspired me to launch this website.
Unfortunately, you and I have been gravely misled.
Some researcher, somewhere, decreed that since Gen Y [...]

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