Jun 26 Learn To Be a Micromanager “Micromanaging” is not the dirty word you think it is. A whole generation of workers has been brainwashed to think Jun 26, 2022 2 min read
Jun 19 What Does Good Look Like? During my time at HubSpot, I worked closely with one of those leaders that instilled a productive kind of fear Jun 19, 2022 1 min read
Jun 12 Pick The Place With The Smartest People I'm writing this in summer of 2022, where the job market (especially in tech) is volatile. On one hand, weekly Jun 12, 2022 2 min read
Jun 05 One Star vs Five Star Managers One of the things that Brian Chesky, CEO of Airbnb, attributes to his company's success is that he imagines what Jun 5, 2022 2 min read
May 29 Levels of Impact If you're a mid to senior marketer, here's a useful exercise that acts as as a sanity check to make May 29, 2022 3 min read
May 22 Time, Targeting, Trackability: A Short Guide For Picking Channels From around 2008 to about 2016, marketers were obsessed with content marketing. With good reason. Content marketing built major companies May 22, 2022 3 min read
May 15 Perfect Marketing Can Still Fail I feel a little bad for the marketing team behind the Game of Thrones prequel. At time of writing, it's May 15, 2022 3 min read
May 08 The 3 Variables That Marketers Have to Balance "Our marketing isn't working." Whenever I'd hear this from a founder or a marketing leader, my first instinct was to May 8, 2022 3 min read
May 01 Don't Give Up Your Locus of Control One of the most insidious thoughts you can have at work is "the boss doesn't know what they're doing." It May 1, 2022 2 min read
Apr 24 The Hidden Value of "Weekly Reports" After any team planning exercise, you quickly realize that the phrase "no plan survives first contact with the enemy" applies Apr 24, 2022 1 min read