Latest

May
14
Deep Work is a Trap: To Thrive in a Remote World, Learn To Context Switch

Deep Work is a Trap: To Thrive in a Remote World, Learn To Context Switch

We're over a year now into the Great Remote Work experiment, and after a honeymoon period where everyone got plants
4 min read
Apr
26
The Sunk Cost Fallacy

The Sunk Cost Fallacy

What is the Sunk Cost Fallacy?Our tendency to follow through with an action — even when it no longer makes
6 min read
Sep
20
How To Execute Faster

How To Execute Faster

Your team has a giant to-do list but isn't making progress fast enough. Or maybe you're in the middle of
2 min read
Sep
19
Good Marketer, Bad Marketer

Good Marketer, Bad Marketer

I've always been obsessed with Ben Horowitz' timeless Good Product Manager, Bad Product Manager essay.   Here's my take on a
2 min read
Sep
06
The Difference Between Junior Marketers and Senior Marketers

The Difference Between Junior Marketers and Senior Marketers

My favorite memories in marketing are when I realize that I’m thinking like a total idiot. There have been
4 min read
Aug
29
What’s The Difference Between B2B vs B2C marketing?

What’s The Difference Between B2B vs B2C marketing?

The typical answer to this question is: “B2B is more logical, B2C is more emotional” — the problem with this answer
6 min read
Aug
23
How Brands Grow: A Short Summary

How Brands Grow: A Short Summary

Byron Sharp’s How Brands Grow: What Marketers Don’t Know was an eye opener for me, because he was
6 min read
Aug
16
High Output Management: 3 Key Concepts From The Book

High Output Management: 3 Key Concepts From The Book

Andy Grove’s High Output Management (1983) influenced a generation of leaders in Silicon Valley who could relate to Grove’
7 min read
Aug
09
Digital Marketing in the Philippines: The Land of Social Media Superusers

Digital Marketing in the Philippines: The Land of Social Media Superusers

You can wrap your head around digital marketing in the Philippines by understanding 3 things: (1) Filipinos are the world’
Jul
28
Digital Marketing in South Korea: A Crash Course

Digital Marketing in South Korea: A Crash Course

How does digital marketing in South Korea work? In a word: differently. South Korea is one of the very few
11 min read